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SENECA GAMING CORPORATION ANNOUNCES PARTNERSHIP WITH LIVE NATION
Big name acts including MATCHBOX TWENTY are set to take the stage
NIAGARA FALLS, N.Y. - Seneca
Gaming Corporation (SGC) announced that it
has struck a deal with Live Nation to be the
exclusive provider for booking entertainment
at both Seneca Niagara Casino & Hotel in Niagara
Falls, NY and Seneca Allegany Casino & Hotel
in Salamanca, NY.
Live Nation will line-up acts for the Seneca Events Center and the Bear's Den Showroom at Seneca Niagara Casino & Hotel, as well at the Seneca Events Center at Seneca Allegany Casino & Hotel, slated to open in February 2008.
The Live Nation partnership with Seneca Gaming Corporation is already bringing stellar international stars to Seneca Niagara and Seneca Allegany Casino & Hotel. The upcoming line-up is jammed packed with the entertainment industry's hottest acts; such as, Matchbox Twenty, Alanis Morrissette, Collective Soul, Aaron Lewis of Staind, Kid Rock, and comedians Chris Rock and Jon Reep.
Rob Victoria, Senior Vice President
of Marketing at SGC, commented, "We are very
excited to partner with Live Nation. Their industry
knowledge and reputation for producing tours
for some of the biggest names in the music business
is a perfect fit for our growing entertainment
division at Seneca Gaming Corporation. This partnership
will allow us to draw bigger names and bigger
crowds, putting Seneca Niagara and Seneca Allegany
Casinos & Hotels on the map as premier entertainment
destinations and thrusting Western New York into
the spotlight, attracting both regional and national
attention."
Marcel Thimot, Vice President
of Booking for Live Nation's Upstate New York
region, stated, "We are ecstatic for the opportunity
to bring our booking strength to the Seneca
Niagara and Allegany Casino & Hotels venues and look
forward to a long relationship."
Live Nation, based out of Los Angeles, is the largest promoter of live concerts in the world, the second-largest entertainment venue management company and has a rapidly growing online presence. Live Nation creates superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, The Police, Madonna, U2 and Coldplay. Globally, Live Nation owns, operates, has booking rights for and/or has an equity interest in more than 160 venues, including House of Blues© and Fillmore© music. In 2006, Live Nation connected nearly 60 million fans with their favorite performers at approximately 26,000 events in 18 countries around the world. Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV."
Seneca Gaming Corporation is a wholly owned, tribally chartered corporation of the Seneca Nation of Indians (Nation) that operates all of the Nation's Class III gaming operations in Western New York. Seneca Gaming Corporation, through its wholly owned subsidiaries, Seneca Niagara Falls Gaming Corporation (SNFGC), Seneca Territory Gaming Corporation (STGC) and Seneca Erie Gaming Corporation (SEGC), operates three casinos: in Niagara Falls, New York (Seneca Niagara Casino & Hotel), Salamanca, New York (Seneca Allegany Casino & Hotel) and Buffalo, NY (Seneca Buffalo Creek Casino), respectively.
For more information and a full listing of the entertainment lineup at Seneca Niagara Casino & Hotel, visit www.senecaniagaracasino.com and for Seneca Allegany Casino & Hotel, visit: www.senecaalleganycasino.com.
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